In today’s competitive landscape, digital transformation isn’t just a buzzword – it’s a necessity. But how do you know if your business is truly making the most of its digital investments? That’s where digital maturity comes in.
What is Digital Maturity?
Digital maturity refers to the extent to which a company successfully adopts, integrates, and leverages digital technologies across its operations, processes, and departments.
A digitally mature business is one that:
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Uses technology to improve performance and efficiency
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Streamlines operations to reduce costs and errors
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Leverages insights to drive competitiveness and innovation
It’s not just about having the latest tools – it’s about how well your people, processes, and technology work together.
The Three Pillars of Digital Adoption
1️⃣ People – Ensuring staff are trained, engaged, and empowered to use digital tools effectively.
2️⃣ Processes – Streamlining workflows so they can fully benefit from automation and integration.
3️⃣ Technology – Choosing and implementing the right solutions that scale with the business.
A true digital-first mindset requires all three to be aligned.
How Do You Calculate Digital Maturity?
At Target Integration, we use a simple but structured framework:
Step 1: Select Departments
Every department has different challenges – sales, finance, HR, operations, manufacturing. Identifying which areas to assess is the first step.
Step 2: Select Processes
Within those departments, we examine the core processes. For example:
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Sales → lead capture and conversion
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Finance → invoicing and compliance
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Manufacturing → inventory control and shop floor visibility
Step 3: Run Through the Analysis
We measure how well digital tools are being used, where gaps exist, and how integrated each process is with the wider business.
The outcome? A clear picture of your current digital maturity level and a roadmap for improvement.
Why Digital Maturity Matters
Without a digital maturity assessment, many businesses don’t realise they are running in silos:
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Manual data entry wastes time
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Different systems don’t speak to each other
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Employees create “workarounds” instead of solutions
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Leaders make decisions on outdated or incomplete data
By calculating digital maturity, businesses can prioritise investment, build a roadmap for transformation, and achieve long-term competitiveness.
How Target Integration Helps
Target Integration has been helping organisations adopt and integrate digital solutions for over 16 years. With 135+ experts and 6,000+ projects delivered worldwide, we specialise in:
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ERP and CRM implementation
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Business process consultation
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Data migration and integration
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Training and change management
Our goal is simple: to make sure every business can leverage the full power of their digital insights and unlock growth through smarter systems.
Take the Next Step
Are you ready to see where your business stands on the digital maturity scale?
📩 Book a free Digital Maturity Assessment with Target Integration today — and let us help you map out your journey to becoming a fully connected, future-ready business.
