{"id":41690,"date":"2021-11-29T12:37:22","date_gmt":"2021-11-29T12:37:22","guid":{"rendered":"https:\/\/targetintegration.com\/?p=41690"},"modified":"2024-01-24T07:41:20","modified_gmt":"2024-01-24T07:41:20","slug":"why-is-business-case-and-business-objectives-important-for-your-next-software-project","status":"publish","type":"post","link":"https:\/\/targetintegration.com\/en_us\/why-is-business-case-and-business-objectives-important-for-your-next-software-project\/","title":{"rendered":"Why are Business Case and Business Objectives important for your next Software Project"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"41690\" class=\"elementor elementor-41690\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dfbf12e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dfbf12e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c871685\" data-id=\"c871685\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8acd733 elementor-widget elementor-widget-text-editor\" data-id=\"8acd733\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">Starting a new software project\u00a0is\u00a0incredibly challenging, time consuming,\u00a0and\u00a0comes with its\u00a0own\u00a0sets of risks. But if the project is\u00a0meticulously planned\u00a0and executed, it\u00a0will be successful\u00a0with good returns on investment\u00a0and profitability\u00a0which is the\u00a0ultimate\u00a0goal\u00a0of any\u00a0company.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:360}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">Once an idea is conceptualised,\u00a0the\u00a0first and foremost\u00a0step is\u00a0to understand the\u00a0business\u00a0objectives\u00a0and make sure they align with the overall vision of your organisation.\u00a0Understanding the business objectives is critical to any\u00a0business project\u00a0even\u00a0before\u00a0identifying\u00a0the key stakeholders or gathering the user requirements.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:360}\">\u00a0<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a4a969c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a4a969c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-214d4a1\" data-id=\"214d4a1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a1d0164 elementor-widget elementor-widget-text-editor\" data-id=\"a1d0164\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3><span style=\"color: #f26325;\"><strong><span class=\"TextRun SCXW25060805 BCX0\" lang=\"EN-GB\" xml:lang=\"EN-GB\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW25060805 BCX0\">So here are the three questions you\u00a0<\/span><span class=\"NormalTextRun SCXW25060805 BCX0\">must\u00a0<\/span><span class=\"NormalTextRun SCXW25060805 BCX0\">ask when starting a new<\/span><span class=\"NormalTextRun SCXW25060805 BCX0\">\u00a0software<\/span><span class=\"NormalTextRun SCXW25060805 BCX0\">\u00a0<\/span><span class=\"NormalTextRun SCXW25060805 BCX0\">project<\/span><span class=\"NormalTextRun SCXW25060805 BCX0\">:<\/span><\/span><span class=\"EOP SCXW25060805 BCX0\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:360}\">\u00a0<\/span><\/strong><\/span><\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5531724 elementor-widget elementor-widget-text-editor\" data-id=\"5531724\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul><li><strong>What is the purpose of the new software?<\/strong><\/li><li><strong>What are the goals and objectives of the project?<\/strong><\/li><li><strong>In the eyes of the project, what is the success criteria and how will it be measured against key performance indicators?<\/strong><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5aa4953 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5aa4953\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-afcf29d\" data-id=\"afcf29d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ab833a3 elementor-widget elementor-widget-image\" data-id=\"ab833a3\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/targetintegration.com\/wp-content\/uploads\/\/2021\/11\/businessman-showing-changes-reports.jpg\" title=\"\" alt=\"Business Phases\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b23b746 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b23b746\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-20e79b8\" data-id=\"20e79b8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f520b53 elementor-widget elementor-widget-text-editor\" data-id=\"f520b53\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">It is important to\u00a0identify\u00a0the critical components of the problems that you are trying to solve through this new project because once\u00a0you\u00a0fully\u00a0comprehend\u00a0the problem, you can come\u00a0with\u00a0potential <strong><a href=\"https:\/\/targetintegration.com\/solutions\/\">solution<\/a><a href=\"https:\/\/targetintegration.com\/solutions\/\">(s)<\/a><\/strong>\u00a0that eventually leads to promising returns.\u00a0Lack of\u00a0clear understanding\u00a0and ambiguity\u00a0of\u00a0the business\u00a0objectives\u00a0could\u00a0lead to project failure\u00a0causing a huge loss to the company.<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">The next most important criterion in any new project is presenting an effective\u00a0business case to the\u00a0decision makers.\u00a0Now, if you are wondering,\u00a0why should we present a business case.\u00a0Let me explain it to\u00a0you.<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">Once you understand the business\u00a0objectives,\u00a0why can\u2019t\u00a0you\u00a0just\u00a0go\u00a0ahead with\u00a0requirement gathering phase, then\u00a0roll\u00a0into\u00a0the\u00a0design, development, testing so forth and\u00a0so on.\u00a0Well, business case ensures\u00a0that\u00a0the project you are undertaking is\u00a0right for your organisation and for your client. A good business case will\u00a0help\u00a0identify\u00a0the tangible benefits and deliver the return on the investment\u00a0your organisation\u00a0is making.\u00a0<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">Let\u2019s\u00a0delve further into what a business case is and how we can write an effective business case.\u00a0<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">A business case is defined as a decision-making tool to\u00a0determine\u00a0the effects a particular decision will have on profitability.\u00a0<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">In other words,\u00a0Business Case\u00a0is a document that is presented to the decision-making body providing them with a <a href=\"https:\/\/targetintegration.com\/solutions\/\"><strong>potential solution<\/strong><\/a> to the problem and the associated cost benefit ratio if the decision is implemented one way or the\u00a0other.\u00a0It is written prior to\u00a0the\u00a0kick-off\u00a0of\u00a0any project and\u00a0is\u00a0often created by business executive, business manager or a business analyst.\u00a0<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9f858be elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9f858be\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fce3932\" data-id=\"fce3932\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f468652 elementor-widget elementor-widget-text-editor\" data-id=\"f468652\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3><span style=\"color: #f26325;\"><strong><span class=\"TextRun  BCX0 SCXW170217528\" lang=\"EN-GB\" xml:lang=\"EN-GB\" data-contrast=\"auto\"><span class=\"NormalTextRun  BCX0 SCXW170217528\">Creating a business case involves five phases:\u00a0<\/span><\/span><span class=\"EOP  BCX0 SCXW170217528\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:360}\">\u00a0<\/span><\/strong><\/span><\/h3>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-be86292 elementor-widget elementor-widget-text-editor\" data-id=\"be86292\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>1. Initial analysis (understanding the problem and identifying those affected by the problem)\u00a0<\/strong><\/p><p><strong>2. Determine the potential solutions to the problem, \u00a0<\/strong><\/p><p><strong>3. Start writing the business case (which includes executive summary, problem statement, analysis, solution options, cost-benefit analysis and recommendations), \u00a0<\/strong><\/p><p><strong>4. Reviewing the business case making sure the problem statement justifies the call for action\u00a0<\/strong><\/p><p><strong>\u00a05. Presenting the business case to the decision makers.\u00a0<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-597f878 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"597f878\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2ac5099\" data-id=\"2ac5099\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e048b32 elementor-widget elementor-widget-text-editor\" data-id=\"e048b32\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">Effective and efficient projects with clearly defined business\u00a0objectives\u00a0and business case\u00a0provide\u00a0mechanisms for tracking these against the original\u00a0key performance\u00a0indicators\u00a0thereby\u00a0ensuring\u00a0success of\u00a0the\u00a0project.<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">In a nutshell, the\u00a0business objectives\u00a0and business\u00a0case\u00a0are the key for driving any <strong><a href=\"https:\/\/targetintegration.com\/how-digital-transformation-changes-the-nature-of-work\/\">digital transformation<\/a><\/strong> in an organization and once that is defined, you will be set on the path of a successful software project and call to action. <a href=\"https:\/\/targetintegration.com\/contact-target-integration\/\"><strong>Connect with us<\/strong><\/a> and we\u2019ll build and implement a successful <strong><a href=\"https:\/\/targetintegration.com\/solutions\/\">digital solution<\/a><\/strong> aligning with your business objectives.<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Starting a new software project\u00a0is\u00a0incredibly challenging, time consuming,\u00a0and\u00a0comes with its\u00a0own\u00a0sets of risks. But if the project is\u00a0meticulously planned\u00a0and executed, it\u00a0will&#8230;<\/p>\n","protected":false},"author":4,"featured_media":41746,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[1066,770,1045,564,57,700,1065,583,91,963,919],"class_list":["post-41690","post","type-post","status-publish","has-post-thumbnail","hentry","category-article","tag-business-analysis","tag-business-automation-software","tag-business-digital-transformation","tag-business-software","tag-crm","tag-crm-benefits","tag-digital-solution","tag-digital-transformation","tag-erp","tag-marketing-software","tag-sales-software"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Goals and objectives for a new software project.<\/title>\n<meta name=\"description\" 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