Senior Marketing Associate – UK/Ireland

Job Description:

Target Integration is looking for a B2B senior marketing associate to join our growing team in Dublin. In this hybrid role, you will work closely with the CMO to create compelling content for nurture campaigns, landing pages, emails, social media and sales literature.

You will plan and execute lead-generation campaigns across various channels and audiences.

You will also have the opportunity to grow your skills by getting involved in events planning and sales enablement. This varied role requires candidates to be creative, organised, comfortable with change and willing to own and run projects.

Responsibilities

• Draft engaging copy for nurture campaigns, landing pages, emails, social media and sales literature
• Plan and execute lead-generation campaigns across a variety of channels
• Running virtual and in-person events for networking/lead generation
• Manage the email marketing schedule and delivery across Target Integration’s expanding databases
• Maintain partnerships with product companies, trade associations and other organisations; plan joint promotional activities
• Manage and grow Target Integration’s social media presence
• Produce reports on marketing campaigns using Hubspot (or equivalent software) and Google Analytics
• Travel: Occasional travel required to support Target Integration’s team around the UK and Ireland

Whom we are looking for

• 3+ years of marketing experience in a B2B role
• B.A. in marketing or a related field (or equivalent work experience)
• Experience working with Hubspot or another marketing tool is desirable
• Some experience in using and managing WordPress websites
• Some experience of using Canva for image creation/editing
• Demonstrable competency in using LinkedIn as a marketing tool
• A clear, concise and engaging writing style
• Proven experience running lead-generation campaigns across multiple channels
• Excellent understanding of the full marketing mix
• Strong organisation skills and attention to detail
• A keen interest in the tech industry and automation
• Experience in SEO and digital advertising is a plus but not essential

Type: Hybrid (3 Days in office + 2 days remote)