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Why Tour & Travel Industry need ERP Software?

With the kind and number of tasks a Travel Agencies have to manage, an ERP software becomes inevitable for them. Read through this article on how an ERP eases the working of a travel agency and see if you agree with me.

  1. Leads and opportunities

Tracking leads generated from various campaigns run by the agency, can be easily done. Also further actions required to convert those leads into opportunities like making calls, sending offer mailers and scheduling meetings can be carried out with ERP.

  1. Customer dealing

With an ERP the entire process of dealing with the customer becomes a much less complicated task. Using ERP to interact and deal with customers make it easier for the Trip Advisor, as the system will take care of the pending payments, documents to be submitted, relevant updates and reminders.

  1. Designing and recording of travel products

Each tour devised in the travel agency can be easily saved, altered and used in future as per the requirements. These products can be easily standardized and used across various different outlets of the agency without any discrepancies. Dates about the

  1. Keeping record of trip guides

All the trips are to be co-ordinates with the trip guides and they need to be sent regular updates and details about the same. This can be done easily using the Human Resource Management module of the ERP software. Plus record keeping of other employees can also be easily done.

  1. Itinerary

Most travel agencies build an advanced itinerary or a master itinerary, depending on their work pattern. Thus, when a trip needs to be specially customized or altered, this itinerary can be easily referred and essential data extracted with ERP software.

  1. Invoicing

Invoicing in travel agency is rather critical because in most cases there are multiple travelers being paid for by one member. Thus, payment division for each of the travelers and storing details in database for all and not just the one who is paying, becomes easy with ERP.

  1. Budgeting

Each tour needs to well budgeted. An ERP software will ensure that you come up with the rightly estimated budget. It also incorporates for the budget approval by seniors or the accounting department.

  1. Fleet Management

For a travel agency, fleet management is one of the most crucial tasks as this is what ensures a smooth travel for their customers. They need to make sure that their vehicles are scheduled correctly for arrival and departure and the relevant staff informed.

  1. Promotional activities

No business leaves out promotional activities, especially if it is a B2C model. Thus, in this case also, all the promotional activities can be tracked, regulated and studied for their ROI.

  1. Database management

Again, for a travel agency, maintaining customer record, following up with them for reviews and informing them about future promotional offers depending on their choice and desire is a must. All of this can be easily taken care of with an ERP software.

  1. Marketing Activity

In the cut throat market of travel agency it is extremely important that they do marketing of their brand, offerings and special services.

In which the database collection of their customer, clients, agents etc will be hefty which will help them find out their target audience and various aspects to get better results out of the marketing campaigns be it Digital or Traditional.

It is clearly evident how an ERP software can ease out the working and co-ordination for a travel agency, be it a single outlet set-up, multiple outlet set-up or a multinational set-up.

Target Integration is fully capable of customizing for any travel agency with varied requirements. Drop an email at [email protected] for your ERP needs.

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